B2B EMAIL OUTBOUND FOR ASSOCIATIONS

Build a predictable new-member pipeline with outbound email—without hiring a big team.

Outreach AI finds the right decision-makers, runs high-scale personalized email outreach, and continuously optimizes with A/B testing of email copy to drive qualified member applications straight to your inbox.

Free scoping session & quote See the Buy NZ results
Decision-makers
Verified contacts (email)
Personalized
A/B tested email copy
Live
Email dashboard & tracking
Inbox
Replies route to your inbox
OUR CAPABILITIES

Precision targeting, scale, and compounding conversion lift.

Everything you need to attract, convert, and retain the right members—visible in one dashboard.

Prospect discovery & targeting

Highly relevant decision-makers within tightly segmented industries and company sizes.

  • Sources: Google, Yahoo, Company Register, LinkedIn, Bing, other directories, Apollo, proprietary
  • Human-verified roles & enrichment

Personalized email assets at scale

Segment-specific value props and dynamic fields so every touch feels 1:1.

  • Social proof & tailored benefits
  • Email deliverability & domain reputation management

A/B testing & email positioning

Test copy angles, subject lines, and offers at volume to find durable winners.

  • Email click-through tracking & cohort analysis
  • Continuous optimization to push conversion per email up

Execution & email scale

Send volumes an internal team couldn’t replicate consistently—safely and compliantly.

  • Warm-up, rotation, compliance & opt-out hygiene
  • Email replies delivered directly to your inbox

Live email dashboard & attribution

Full transparency on email list growth, sends, opens, clicks, replies, calls, and pipeline value.

  • Segment-level performance & audit trails
  • Exportable, first-party email data

Build the asset you own

A clean, growing database of targetable leads for follow-ups, retargeting, upsells, and renewals.

  • Enrichment, deduplication, consent logging
  • Optimal follow-ups & lifecycle flows
PRICING

Simple, scalable plans for predictable growth.

Start with volume that fits your goals. Every plan includes compliance, deliverability management, and live reporting.

Best for starting
Ignite
$2,000 / month
  • Prospecting and targeting
  • Up to 1,000 personalised emails to unique companies / month
  • A/B testing of copies
Get Ignite
Most popular
Accelerate
$5,000 / month
  • Everything in Ignite
  • Up to 3,000 emails / month
  • A/B testing of copies
  • Automated personalised assets with each email
Get Accelerate
For enterprises
Velocity
Custom / month
  • Custom solutions for enterprises
  • Advanced targeting using non-public / proprietary data
  • Live user intent signals
Talk to Sales
HOW IT WORKS

Our proven process for durable, compounding growth.

From discovery to scale, we systematize experimentation so conversion rates improve over time.

01

Discovery & ICP

Scope goals, define Ideal Member Profiles, segment industries, headcount, and regions.

02

Prospect sourcing

Aggregate from Google, Yahoo, Company Register, LinkedIn, Bing, Directories, Apollo, Proprietary. Human-verify.

03

Personalization

Dynamic email snippets, segment-specific benefits, and social proof packaged into templates.

04

Experimentation

A/B test email subject lines, angles, and CTAs. Track email CTRs and reply quality by cohort.

05

Scale & deliverability

Email warm-ups, domain rotation, and compliance. Send volumes a whole team couldn’t replicate.

06

Routing & follow-ups

Positive email replies land in your inbox; optional triage. Cadenced email follow-ups and win-backs.

07

Dashboard & insights

Real-time email visibility and attribution. Exportable first-party dataset for long-term growth.

CASE STUDY

Buy NZ – Scaling qualified demand with Outreach AI.

Figures supplied by client. Results vary by market, offer, and list quality.

National membership body

Compounding growth through segmentation & experimentation

Approach

  • Segmented Ideal Member Profiles by industry, headcount, and region.
  • Multi-source email prospecting & outreach (search engines, directories, Company Register, LinkedIn, Apollo) with human verification and role matching.
  • Multivariate testing across value props (trust mark, networking, RFP access, advocacy).
  • Scaled follow-ups with dynamic proof (recent members, case examples, partner perks).

Outcomes

  • Compounding increase in email click-throughs as winning angles matured.
  • Reliable flow of qualified member applications routed directly to the client’s inbox.
  • First-party database of targetable prospects for ongoing upsell & renewal campaigns.
FAQ

Common questions

If you can’t find what you’re looking for, get in touch and we’ll help immediately.

Can replies come straight to our inbox?

Yes. We route positive replies directly to your team. We can also triage/qualify as an option.

How do you source prospects?

We aggregate from Google/Yahoo/Company Register/LinkedIn/Bing/Directories/Apollo plus proprietary sources, then human-verify.

What does continuous optimization mean?

We run ongoing A/B tests on copy, angles, and CTAs; we scale winners and prune underperformers to lift conversion per email.

Do we own the data?

Yes. We build a first-party, exportable database with enrichment, deduplication, consent logging, and suppression lists.

GET IN TOUCH

Free scoping session & custom quote for any membership association.

Tell us about your goals—we’ll map the ICP, estimate reachable TAM, and outline a first 90-day plan.

Ready to build your member pipeline?

Book your free email growth scoping session—no obligation. We’ll show projected email volumes, reply targets, and a 90-day plan.

Book a call See the Buy NZ case study